Burton Snowboard Signs Lease for Downtown Santa Monica Store

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PMI Properties is proud to announce that Burton Snowboards has signed a lease for the ground floor of our property at 1460 4th Street. Tenzer Commercial Brokerage  represented the landlord.  Jones Lang LeSalle IP represented the tenant Burton in consummating the lease. The suite consists of 5,695 square feet of retail space.

Burton Snowboards is the largest manufacturer and retailer of Snowboards in the world.  Burton designs, manufactures, and markets a full line of snowboarding equipment, clothing, and related accessories. Although snowboarding did not become a well-recognized sport until the early 1990s, Burton began manufacturing snowboards and bindings in 1977, when the company’s founder started making his own boards in a borrowed woodworking shop in Stratton, Vermont. From these modest origins, Burton developed into a flourishing enterprise with offices in Europe and Japan that serve customers in 27 countries. Recognized as an industry pioneer, Burton controlled roughly 40 percent of the U.S. snowboarding market during the late 1990s, more than any other company in the world.

Burton has approximately 30 company owned retail stores, five of which are considered flagships stores.  In addition, Burton Snowboards are sold in over 4000 non-company owned stores world wide.
The 4th and Broadway store will be one of the five company flagship stores.  In addition to snowboards and snowboard accessories, Burton will sell surfboards.  Burton is relocating from a 10,000 square foot store on Melrose in West Hollywood.

The property, located on 4th and Broadway, is located in a prime area one block from  the famous retail hub, Santa Monica’s Third Street Promenade and across the street from the bustling Santa Monica Place mall as well as adjacent to yoga clothing retailer Lululemon. Its proximity to other retailers and abundance of foot traffic makes it a prime location for an apparel and board shop like Burton.

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